Customer Concepts:

“The Customer

Is The Only Reason

To Be In Business”

Growing your business is our aim.

Together, we will:

define, attract and win;

maintain and grow

our clients business.

Customer Concepts:

Customer Selection

 

Customer Training

Customer Management

Pipe Strategy:

 

Selecting a small number of identified accounts

Funnel Strategy:

 

Selecting a large number of accounts to be identified

Important Factors of Success we cannot  Teach, but Measure:

  • Desire to succeed
  • Persistence
  • Abstract Reasoning

Factors we can Teach:

  • Customer Knowledge
  • Application Requirements
  • Argumentation for Success:  

    Feature,

    Advantage,

    Benefit.

     

Key Performance Indicators:

  • Deployment road map

Coaching

  • On site supervision of success

Process Organization and Customer Focus:

 

  • sales prevention
  • sales acceleration
  • sales proliferation

 

Building Incentive Structures:

 

  • key elements of decisions
  • key elements of success
  • plan development